05
Consumers’ Right to Choose
Informed decision-making empowered by accurate risk communication is vital to adult smokers who continue to smoke but are willing to consider alternatives. Adult smokers need the freedom to make informed choices.
06
Banning Smokeless Products = Increased Smoking and Other Unintended Consequences
Bans on Smokeless Products can inadvertently lead to increased smoking rates and other unintended consequences, e.g. flourishing illicit markets. Some argue, however, that THR could undermine comprehensive tobacco control measures, potentially reversing progress.
07
Underage Initiation and Usage
An important concern revolves around underage usage. Some Smokeless Products, notably irresponsibly marketed ones, could attract the underaged and create a new generation addicted to nicotine.
08
Gateway Effect
There is a concern that Smokeless Products could serve as a gateway into smoking, thus thwarting tobacco control efforts and perpetuating tobacco use rather than reducing it.
09
Role of the Tobacco Industry
The tobacco industry's role in THR efforts is complex, and suspicions linger regarding conflicting interests and priorities. Some believe that involvement by industry participants (such as BAT) is part of the problem, while others think industry participants can be part of the solution.