Consumer Product Research
BAT is a global company with innovation at its core. New technologies and rapid market shifts require increasing agility from us to respond to consumer demand. Simultaneously, our Research and Development (R&D) teams, continue to ensure we maintain our ethical standards and procedures.
Our overriding objective is to ensure that our scientific studies provide meaningful outcomes, while minimising any risks and burdens placed on study participants.
Our Human Research Committee (HRC) operates by drawing on the individual inputs and collective expertise of different disciplines in science, including medical and scientific as well as other disciplines from which input is required. Through open engagement with project teams – structured by a clear preparatory and submissions process – it provides our scientists and product developers with an inclusive environment in which to ask questions, draw on diversity of experience, and benefit from the knowledge and lateral thinking provided by the Committee’s members.
In parallel to the work that the HRC does, we ensure that all our products meet all legal standards required through rigorous stewardship and testing. We also prioritise fair and safe working conditions for employees and suppliers. We embed sustainable practices throughout our supply chain, from the sourcing of raw materials, and the reduction of waste and pollution, to thethe development and adoption of practices that promote environmental conservation.
