An important aspect that drives adult smokers to switch to Smokeless Products is related to personal hygiene and social consideration.
Cigarette smoke is known to impact the environment in two ways: 1) exhaled smoke from the consumer, and 2) smoke from the tip of the cigarette when smouldering.[1] Our Smokeless Products operate at temperatures where there is no combustion, the aerosols for Vapour Products and Heated Products are simpler, and Oral Nicotine Pouches produce no aerosol at all.
We devised an environmental assessment approach to assess the impact of our Vapour and Heated Products aerosols in three different environment settings: home, office, and hospitality.[2]
We measured 23 compounds, including tobacco-specific nitrosamines, carbonyls, and volatile organic compounds alongside particulate matter measurements. When using our Vapour and Heated Products, the levels for 20 of the compounds were lower than background levels for all environment settings. Only nicotine, formaldehyde and acetaldehyde were raised above baseline values. However, these levels were significantly lower than those for cigarette smoke. Particulate matter measurements were also at measurable levels; however, these were well below cigarette smoke levels.[3]