The Big Questions

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17 September 2024
CHAPTER 1 . OUR VISION

The Big Questions

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Our aim for the Omni™ is to catalyse today’s discussion on THR, outlining the opportunities and addressing the challenges.

THR is, quite simply, one of the greatest public health opportunities for global society today and I aim to address the following Big Questions in Chapter 2.


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01

What is Tobacco Harm Reduction? 

02

What are the Desired Outcomes of THR?

03

What Current Progress is Being Made on Global THR?

04

Why Is THR Important to BAT?

05

What is BAT Doing to Address Underage Access to Tobacco and Nicotine Products?

06

What is the Risk of Using Smokeless Products Compared to Smoking?

07

What is Nicotine?

08

Are Smokeless Products a Gateway to Cigarette Smoking?

09

What is the Role of Flavours in Smokeless Products and THR?

10

Are Smokeless Products Associated with Reductions in Smoking?

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17 September 2024
CHAPTER 2

Look out for a deeper dive into the Big Questions

Check out our other Omni™ chapters